Description
Effortlessly tailored Italian linen — relaxed sophistication for the modern wardrobe.
Crafted from the finest European flax, this 120% Lino button-up shirt embodies the brand’s unwavering commitment to pure, unadulterated linen. As the name itself suggests, 120% Lino dedicates itself entirely to this singular natural fiber, exploring its versatility across seasons and silhouettes. The result is a piece that feels both timeless and contemporary — a staple that transcends fleeting trends.
The relaxed cut, characteristic of the brand’s signature aesthetic, drapes fluidly over the body, allowing the fabric to breathe and move with effortless grace. Subtle design details — from the clean button placket to the softly structured collar — reflect 120% Lino’s philosophy of understated luxury. Each garment is finished with artisanal precision, honoring Italian craftsmanship traditions that have defined the label since its inception.
Whether worn open over a camisole, tucked into wide-leg trousers, or paired with denim for a casual weekend look, this shirt transitions seamlessly from warm Mediterranean afternoons to cool urban evenings, offering versatility rooted in pure materiality.
Details & Specifications
- Brand120% Lino
- StyleLinen Button-Up Shirt
- FitRelaxed
- CollarClassic Point Collar
- SleeveLong Sleeve with Buttoned Cuffs
- ClosureFront Button Placket
- HemCurved, Hip-Length
- Made inItaly
Composition & Materials
- 100% Linen (European Flax)
This shirt is crafted from 100% pure linen woven from premium European flax fibers. The fabric is celebrated for its exceptional breathability, natural moisture-wicking properties, and ability to keep the wearer cool in warm weather while providing gentle warmth in cooler conditions. Linen’s distinctive texture softens beautifully with each wash, developing a unique character over time.
Styling
Pair this linen shirt with tailored wide-leg trousers and leather sandals for an elevated resort look, or layer it open over a simple tank with high-wasted denim for effortless weekend style. For cooler evenings, drape a cashmere knit over the shoulders and complete the ensemble with statement gold earrings to embrace a refined, Mediterranean-inspired aesthetic.
Brand Heritage
Founded in Italy in the early 2000s, 120% Lino was born from a singular vision: to celebrate linen in its purest, most authentic form. The brand’s name itself — meaning “120% Linen” — reflects its absolute dedication to this remarkable natural fiber. Produced entirely in Italy with a commitment to craftsmanship and sustainable practices, 120% Lino has become a beloved name among those who appreciate timeless design, natural materials, and the understated elegance of European textile traditions.
Care Instructions
- Machine wash cold on gentle cycle with similar colors
- Use mild detergent without bleach or optical brighteners
- Line dry flat or hang to preserve the fabric’s natural shape
- Iron on medium-high heat while slightly damp for best results
- Do not tumble dry to maintain fiber integrity
- Embrace natural wrinkles as part of linen’s authentic character
































