Description
A bold blue statement from Fendi’s playful slogan capsule, where Roman heritage meets contemporary streetwear attitude.
Drenched in a vivid azure hue, this Fendi backpack channels the house’s irreverent spirit through its signature slogan branding. The deep blue palette gives the piece a fresh, youthful energy while maintaining the sophistication synonymous with the Roman maison. Crafted with Fendi’s meticulous attention to construction, the bag features the brand’s iconic lettering printed boldly across the front, transforming a practical silhouette into a wearable declaration of style.
Designed for the modern Fendi devotee who values both form and function, this backpack offers a generous main compartment secured by a top zip closure, with adjustable padded straps ensuring day-long comfort. The sleek, structured silhouette is elevated by tonal hardware and refined finishing touches that speak to the house’s leatherworking legacy. Whether navigating city streets or jetting between destinations, this piece transitions effortlessly from urban exploration to weekend escapes.
The rich blue tone offers a refreshing alternative to the traditional black backpack, making it a standout addition to any curated accessories wardrobe. Finished with the unmistakable Fendi Roma branding, this backpack embodies the house’s ability to blend heritage craftsmanship with a forward-thinking, logo-driven design language.
Details & Specifications
- BrandFendi
- StyleSlogan Backpack
- ColorBlue
- ClosureTop Zip
- StrapsAdjustable Padded Shoulder Straps
- ExteriorPrinted Slogan Logo
- InteriorMain Compartment with Internal Pockets
- HardwareTonal Metal
- Made inItaly
Composition & Materials
- 100% Calfskin Leather
- Lining: Fabric Interior
- Hardware: Palladium-Finish Metal
Fendi’s calfskin leather is sourced for its supple hand feel and natural grain, offering both durability and a refined aesthetic. The leather is treated to achieve the rich, saturated blue tone while maintaining its supple texture and structural integrity. The fabric-lined interior provides protection for your essentials while the palladium-finish hardware adds a subtle luxurious touch.
Styling
Let this cobalt backpack serve as the focal point of a minimalist look—pair it with an all-white oversized tee, high-waisted denim, and chunky white sneakers for a contemporary off-duty ensemble. For a more elevated take, style it with a monochrome knit dress and ankle boots, allowing the bold blue hue to punctuate your outfit with confident color.
Brand Heritage
Founded in Rome in 1925 by Adele and Edoardo Fendi, the house began as a small workshop specializing in leather goods and fur. Now under the creative direction of Kim Jones, Fendi continues to honor its Roman roots while pushing the boundaries of modern luxury. The brand’s iconic double-F logo, designed by Karl Lagerfeld in 1965, remains one of the most recognizable symbols in fashion, representing over a century of Italian craftsmanship and innovation.
Care Instructions
- Wipe gently with a soft, dry cloth to remove surface dust
- Avoid prolonged exposure to direct sunlight to preserve the vibrant blue color
- Store in the provided dust bag when not in use
- Keep away from water, oils, and harsh chemicals
- Use a leather conditioner periodically to maintain suppleness
- Do not overfill to preserve the bag’s shape and strap integrity
